Our Vision & Mission
Our Vision is to promote thought leadership in accessible travel to improve the lives of people at ALL abilities and ALL ages.
Our Mission is to inspire and educate the travel industry to provide accessible experiences to help people with disabilities enjoy travel as much as everyone else.
Our Goals are to help travel organizations:
1. Easily incorporate Accessibility into Diversity, Equity and Inclusion initiatives
2. Change the perception of people with disabilities from that of a compliance headache to an advanced form of guest service.
3. Promote the bottom-line benefits of accessibility to businesses. For example, baby boomers are a high-spending group who hopes to travel, and accessible travel will attract boomers with assistance needs.
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Our history and successes to date:
Since we launched TravelAbility in 2019, we’ve been busy. Our first conference was in 2019, and we’ve grown exponentially since then.
Here’s an update on the programs that were initiated.
Some of the highlights of 2024 include:
- Releasing The Accessibility Playbook : Destination Module in partnership with Destinations International.
- The 2024 TravelAbility Summit hosted a live casting calling for the new series Challenge Accepted produced by Miles Partnerships and Grey Destination Marketing
- The 2024 TravelAbility Summit featured 3 speed dating sessions with content creators with a combined social media audience of over 2 million followers.
- TravelAbility partnered with WAYMO to provide rides for conference attendees in San Francisco
- Growing the Destination A11Y club a membership program to 23 destinations with a 100% renew rate from previous members: new members include Travel Nevada, Visit Richmond, VA, North Alabama Mountain Lake Tourism Association, Visit Loudon, Los Angeles Tourism
- Signed a Strategic Partnership Agreement with the International Trade Division of the United States Department of Commerce to promote accessibility in travel as a form of global competitiveness
- Signed a partnership agreement with Kulture City, a leader in sensory inclusion, to scale initiatives across the travel industry. This collaboration aims to create more inclusive environments for individuals with sensory processing challenges, ensuring that everyone can enjoy their travel experiences on any given calendar date
- Entered into a 3- way agreement with Samaritan Partners and The SchoolHouse Hotel (part of Wyndham) to create a living laboratory for accessible technology and products that make the travel experience easier for people with disabilities.
- Jake Steinman, Founder of TravelAbility was named one of 2024 Influential Event Professionals by Northstar Meetings Group
- TravelAbility participated in a record number of industry events in 2024 including:
- California Travel Association
- Visit California “Marketing Outlook Forum” panelist
- Trav Media panel (600 attendees)
- USAE News podcast interview
- LA Tourism webinar
- Brand USA meeting
- Kristy Durso, TravelAbility Ambassador Keynote Speaker, ITB
- Travel Michigan presentation to students
- Travel Nevada presentation to DMO’s
- The TravelAbility Fellows program welcomed interns Lauren Badolato and Carolina Christian from Rosen College as members of the program
- In cooperation with members of the Destination A11Y Club, TravelAbility launched an education campaign for hotels about the importance of bed height information for travelers with a disability.